USO DO INSTAGRAM COMO FERRAMENTA DE EDUCAÇÃO EM SAÚDE ACERCA DAS PLANTAS MEDICINAIS E FITOTERAPIA:  UM RELATO DE EXPERIÊNCIA

Dangela Pinheiro Paiva; Mercia Mendes de Lima; Rannyella Saldanha Diógenes; Regina Cláudia de Matos Dourado

Authors

Dangela Pinheiro Paiva Universidade de Fortaleza https://orcid.org/0000-0001-7234-5401
Mercia Mendes de Lima Universidade de Fortaleza https://orcid.org/0000-0002-4595-1964
Rannyella Saldanha Diógenes Universidade de Fortaleza https://orcid.org/0000-0001-5347-2499
Regina Cláudia de Matos Dourado Universidade de Fortaleza

Keywords:

Medicinal plants, Phytotherapy, Health education, Digital technology, Instagram

Abstract

The present study seeks to report the use of Instagram as an extension tool. This is a descriptive study of experience report type on the use of Instagram for health education of medicinal plants and herbal medicine. The audience that follows the profile of the Academic League of Phytotherapy (LAFITO), is composed of users of the platform who live in Fortaleza (43.8%), with age range between 18 and 24 years (33.4%) and being 68.9% female. The study identified that during the posts several people showed interest in the topics addressed, and with each new post the reach of accounts and interactions increased. The increase in user interaction reflected their interest in the topics addressed. Evidencing that Instagram as well as other digital technologies are great tools to promote health education and disseminate knowledge about medicinal plants and herbal medicine.

USO DO INSTAGRAM COMO FERRAMENTA DE EDUCAÇÃO EM SAÚDE ACERCA DAS PLANTAS MEDICINAIS E FITOTERAPIA

UM RELATO DE EXPERIÊNCIA

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