SOCIAL NETWORK ANALYSIS
NETNOGRAPHIC MODEL OF THE ELECTRIC COFFEE PROJECT
DOI:
https://doi.org/10.5281/zenodo.12693557Keywords:
Social Network Analysis, Electric Coffee Project, Netnographic ModelAbstract
The Electric Coffee project is an extension action, in the format of a web conference, carried out by the Multidisciplinary Center of Bom Jesus da Lapa of the Federal University of Western Bahia (UFOB), initiated in 2020, with training activities, discussing various themes relevant to the training process of the undergraduate student of the UFOB community and the external community. For this reason, the study presented the techniques of the methodological path that aims to identify elements that characterize collaborative communities for the construction and dissemination of knowledge, based on the analytical treatment of data, computational modeling, and social network analysis. The analyzed results allowed the examination of the scope of the themes, the optimization of knowledge dissemination through virtual institutional initiatives, and the distribution of degrees in the semantic network.